Live Bar, May 18 news with Liaoning’s 4-0 victory over Zhejiang, CBA this season ended.
According to the data provided by CBA company, this season, both the overall average audience rating of the playoffs and the average audience rating of the finals are higher than that of last season.
In the 24 playoff games with CCTV5 and CCTV5 + live broadcast, 19 games ranked first on the third-party viewing platform kuyun. The ratings of the 10 semi-final games all ranked first, among which the attention of 3 live broadcasts broke 2%, up to 2.2%. All the 4 games in the finals ranked first in the ratings, and the live broadcast was up.
In terms of social media platforms, during the playoffs, 943 hot searches were collected on the whole network, with an average of 34.9 games; 265 hot searches were collected during the finals, with an average of 66.3 games.
On the official media partner Migu platform, the total number of video clicks (VV) in the playoffs was 0.329 billion, with an average VV of 11.35 million, up 29% from the same period last season.