A few days ago, Forbes, a well-known Fortune magazine, published the list of the world’s top ten highest-income athletes in 2023. the list counted from May 1, 2022to April 30, 2023, pre-tax income of athletes inside and outside the stadium. From the list, football players occupy the top three, and three basketball players also enter the list.
NO10: Durant (basketball/34 years old) has a total income of US $89.1 million (RMB 0.62 billion)
Durant’s Suns have been eliminated by the Nuggets, but as the top star in the US league, his salary has reached 44.1 million dollars in the past year. Durant’s off-site revenue reached 45 million dollars. In addition to the previous 10-year endorsement of sneakers, 0.3 billion dollars, there were other advertising endorsement from cars and social media.
NO9: Federer (tennis/41 years old) has a total income of US $95 million (RMB 0.662 billion)
Federer, who has retired, has not appeared on the court for a long time due to his physical condition since 2021. it can be said that his income on the court in the past year is basically negligible. However, Fei Tianwang’s ability to absorb money outside the market cannot be underestimated. In the past, his annual income was as high as 95 million US dollars, among which his sponsorship contract with Uniqlo, a well-known clothing brand, reached 30 million US dollars per year.
NO8: Curry (basketball/35 years old) Total income $0.1004 billion (RMB 0.699 billion)
As one of the most famous players in the US league, Curry’s salary last year reached 48.4 million dollars. On the off-site, Curry’s income is equally amazing. In addition to the Under Armour lifetime contract with sports brands, Curry also has a large number of endorsement and sponsorship contracts, with a total off-site income of 52 million US dollars.
NO7: Mickelson (Golf/52 years old) Total income $0.106 billion (RMB 0.738 billion)
Mickelson is the most famous old enemy of “Tiger” Woods, and his achievements are no less than the latter. In the past year, Mickelson’s on-site income has reached 0.104 billion dollars, which is more because he left the professional golf tour in the United States and switched to the Saudi-supported LIV golf tour, got a huge advance guarantee. Of course, because of the decline in age growth performance, Mickelson’s off-site income is insignificant relative to the on-site income.
NO6: Dustin Johnson (Golf/38 years old) Total income 0.107 billion US dollars (RMB 0.745 billion)
Like Mickelson, Dustin Johnson, who is also a golfer, mainly derives its income from the field. Similarly, Dustin Johnson, who is also a golfer, got a huge amount of prepaid guarantee due to the transfer to the LIV golf tour, and its off-site income was only 5 million US dollars.
NO5: canello Alvarez (boxing/32 years old) Total income is 0.11 billion US dollars (RMB 0.766 billion)
As the most famous boxing player after Mayweather, Canello Alvarez won four gold belts of the world champion at this level in 2021. At present, Mexicans can earn tens of millions of dollars every time they play.
NO4: LeBlanc James (basketball/38 years old) Total income 0.119 billion dollars (RMB 0.828 billion)
In the past year, James’s on-site income has reached 44.5 million dollars, and off-site income has risen to 75 million dollars. Zhan Huang has a lot of advertising endorsement, and he is a good investor who is very smart in business. James currently holds a stake in Fenway Sports Group and is a minority shareholder of Liverpool, Boston red socks and Pittsburgh Penguins.
No 3: mbap (Football/24 years old) Total income 0.12 billion US dollars (RMB 0.835 billion)
Mbap is recognized as the first person in world soccer field after Massey and Ronaldo, so of course he is also the only athlete under 30 in the list. Mbampe’s on-site income reached 0.1 billion US dollars, making it the highest paid athlete of world soccer field. It can be predicted that the total income of mbape will still increase in the next few years, because the income of French people outside the market is only 20 million dollars, far lower than that of Macy’s and Ronaldo.
NO2: Massey (Football/35 years old) has a total income of US $0.13 billion (RMB 0.905 billion)
In the past year, Macy’s on-site income has reached 65 million dollars. As the most influential football player in today’s football world, Massey does not lack the endorsement of big brands, such as Adidas, Budweiser beer, Pepsi and so on. After leading the team to the top of the World Cup, Argentina’s endorsement opportunities continued to emerge, and the off-site income also reached 65 million US dollars.
NO1:C Luo (Football/38 years old) Total income 0.136 billion US dollars (RMB 0.947 billion)
After Ronaldo moved to Saudi Arabia, his influence in world soccer field was much worse than before. However, it is undeniable that under the current boom of fan economy, his social media influence has no one to the right. The Portuguese earned 46 million dollars in the past year, while their off-site income reached 90 million dollars, which was due to his huge fan group. According to calculations, C Luo has 0.85 billion fans on social media such as Facebook, Ins and Twitter, which is an irresistible number for major brands. Of course, C Luo has made a lot of money.